Better Living by Changing Less – IncrativeOps

DevOps has always been about dramatic changes to improve IT. You don’t only need to use a different set of tools, you need to change your entire IT culture! It’s all exhausting, really. Worse, this imperative to change never goes away. Will we ever actually be done and “be like Google”? Instead of carrying the flag of “change or die,” this talk proposes an alternate, more practical, sustainable, and comforting approach to improving: IncrativeOps.


  • Michael Coté
    Michael Coté

    Michael Coté studies how large organizations get better at building software to run better and grow their business. His books Changing Mindsets, Monolithic Transformation, and The Business Bottleneck cover these topics. He’s been an industry analyst at RedMonk and 451 Research, done corporate strategy and M&A, and was a programmer. He also co-hosts several podcasts, including Software Defined Talk. His daily-ish newsletter is at


Sep 13 2023


9:15 - 10:00


Room Friedrichshain I+II